Episodes

4 days ago
4 days ago
160. Becoming the Warrior (with Jenn Donahue)
Jenn Donahue PhD, was a US Navy Captain and Commodore for an 1,800-personnel Regiment. She is also a civil engineer who works on large-scale, high profile geotechnical projects. Over her military career, Jenn has built a bridge across the Euphrates River in the midst of the Iraq war, commanded an 800-personnel Battalion in Afghanistan, and constructed combat outposts in the middle of deserts filled with insurgents. Jenn has designed the seismic plans for a bridge over the Panama Canal and built roads by drilling and blasting in Ketchikan. She is President of JL Donahue Engineering and Dare to Rise. Her forthcoming book is titled Becoming the Warrior.
In this episode:
Jenn shared about her career as an engineer and then going into the Navy for 27 years, both active and reserve. She was only the 3rd woman to lead a battalion at that time.
She shared what it has been like to be in male dominated fields for her career where there were always a small percentage of women vs men.
How she honed her leadership style which was non-traditional compared to her peers.
Discussed why she wanted to write her upcoming book, Becoming the Warrior.
The book is for people with big goals that they want to achieve, but they have doubts as to whether they are good enough to complete them.
She shared one of the most challenging life or death decisions she had to make.
Walked through the Warrior Framework and some of the other tools from her book.
Information on Jenn:
JennDonahue.com
Jenn Donahue on LinkedIn (in/jenndonahue-phd-pe)
The Book that Janet Recommends:
The Visibility Factor by Susan M Barber
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Mar 20, 2025
159. Are You Underselling Yourself and the Work That You Do?
Thursday Mar 20, 2025
Thursday Mar 20, 2025
159. Are You Underselling Yourself and the Work That You Do?
This episode discusses the importance of recognizing self-worth in the business world. Emphasizes that understanding one's value is essential for personal and professional growth. The conversation covers signs of underselling oneself, strategies to embrace and communicate value, and the significance of visibility in career advancement. Take actionable steps to build confidence and showcase their achievements, ultimately leading to greater recognition and opportunities.
In this episode:
Recognizing your self-worth is essential for growth.
Your unique skills and contributions have value.
Acceptance of self influences how others perceive you.
Underselling yourself can lead to missed opportunities.
Keeping a success journal can help track achievements.
Feedback from trusted colleagues can provide perspective.
Building confidence requires taking small actions.
Communicating your value is crucial for career advancement.
Networking can open doors to new opportunities.
The journey to recognizing your value is ongoing.
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Mar 13, 2025
158. Choosing Likeability Over Respect
Thursday Mar 13, 2025
Thursday Mar 13, 2025
158. Choosing Likeability Over Respect
This episode discusses the critical balance leaders must strike between being liked and being respected. Explore the signs that indicate a leader may be prioritizing likeability over respect, such as avoiding tough conversations and withholding constructive criticism. The conversation delves into the challenges leaders face in decision-making and the importance of empowering team members. Sue emphasizes the need for consistent leadership and the impact of short-term harmony on long-term success. The episode concludes with actionable insights for leaders to reflect on their behaviors and create a visibility action plan for improvement.
In this episode:
Leaders often struggle with the balance of being liked versus respected.
Choosing likeability can lead to avoiding tough conversations.
It's essential to provide constructive feedback for team growth.
Leaders must make difficult decisions for the benefit of the team.
Promoting unprepared employees can harm team dynamics.
Withholding criticism does not help team members improve.
Praising subpar work can mislead employees about expectations.
Inconsistent leadership sends mixed messages to the team.
Empowering team members is crucial for their development.
Leaders should reflect on their behaviors and make necessary changes.
Resources Mentioned in the Episode:
The Visibility Factor Podcast Episode 90 - Should Leaders Be Liked or Respected
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Mar 06, 2025
157. The Power of Leading Conversations
Thursday Mar 06, 2025
Thursday Mar 06, 2025
157. The Power of Leading Conversations
Today’s episode discusses the significance of leading conversations effectively and focusing on the importance of overcoming internal dialogue, being intentional in communication, and fostering collaboration to showcase value. The episode also highlights the need for strategic thinking in every interaction, whether in person or through written communication, to enhance visibility and leadership presence.
In this episode:
Leading conversations is crucial for demonstrating value.
Internal dialogue can hinder effective communication.
Planning conversations can enhance clarity and impact.
Collaboration fosters equality in professional relationships.
Emails should reflect intention and invite feedback.
Your boss should be viewed as a client for better engagement.
Every interaction is an opportunity for visibility.
Strategic communication can position you as a leader.
It's about leveraging existing work, not doing more.
Shifting focus to value addition can transform conversations.
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Feb 27, 2025
156. It’s Time to Empower Your Team
Thursday Feb 27, 2025
Thursday Feb 27, 2025
156. It’s Time to Empower Your Team
Today’s episode is focused on the four roles that you may see someone leverage in an organization. These are not career roles, but instead the roles that you choose from in various career situations with your team or other people in your organization. The four roles are mentoring, coaching, teaching and leading. Each of these roles plays a crucial part in your team's development. As a leader, you may find yourself switching between these roles depending on the situation and the needs of your team. The key is to adapt to what your team members need so you can motivate them to grow and develop.
In this episode:
Definitions of the four roles that leaders can leverage.
Depending on the level of experience and maturity of the employee, leaders will need to adapt to them and choose which role to use.
Leaders need to switch to different roles by situation and your team.
A client experience with his team and goal he has to shift more towards coaching.
What are the nuances between the four different roles?
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Feb 20, 2025
155. Key Skills for Leaders
Thursday Feb 20, 2025
Thursday Feb 20, 2025
155. Key Skills for Leaders
Today’s episode is exploring the key skills that leaders need to achieve success. I teach a class called Leadership Foundations and the intent is to open up the minds of the class to what leadership really is and what you need to be good at it. Some people have a gift of being “born leaders” but not everyone has that and it requires practice. Every experience that you have as a leader helps you gain confidence for the next situation you encounter.
In this episode:
What is the difference between leadership and management?
Definition of leadership.
Quotes from some famous leaders.
What are some of the key skills that leaders need to have?
Why are these skills needed?
Examples of guiding principles that leaders should live by.
Resources Mentioned in the Episode:
"20 Guiding Principles More Business Leaders Should Live By" by Forbes
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Feb 13, 2025
154. Are You Asking The Right Questions?
Thursday Feb 13, 2025
Thursday Feb 13, 2025
154. Are You Asking The Right Questions?
Today we're going to talk about asking the right questions. Now, as a coach, I have seen how powerful questions can make a difference in helping a client shift their perspective about a situation or even themselves. This episode is going to be focused on helping you understand the importance of asking the right questions as a leader, whether that be in a meeting, in a one on one, in a presentation, or in Whatever you're in, you can use questions to really drive different conversations.
In this episode:
Review of the different scenarios where you can use powerful questions.
The reasons why great leaders ask questions.
The importance of leaders asking the right questions to drive conversations.
The five different types of questions from a Dave Bailey article (see below link)
Sue’s two favorite questions from The Coaching Habit book by Michael Bungay Stanier.
Sue’s list of questions to use in meetings from The Visibility Factor
The importance of questioning the status quo in a company to innovate, improve and grow.
Resources Mentioned in the Episode:
"The Art of Asking Powerful Questions" by Dave Bailey
The Coaching Habit by Michael Bungay Stanier
The Visibility Factor by Susan M Barber
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Feb 06, 2025
153. Creating Visibility for Your Team
Thursday Feb 06, 2025
Thursday Feb 06, 2025
153. Creating Visibility for Your Team
Today's episode is about creating visibility for your team. And by default, that automatically creates visibility for you as well. And I think many times our teams are doing great things and there's just so much going on that we forget to share it. Or we don't take some intention to have the conversation with our boss or maybe other people in the organization who would benefit from knowing what our teams are doing. Think about the opportunities that you have to share what is happening with your team. See what ideas you can learn from or adapt for yourself in what is shared here.
In this episode:
Sharing the background of my interview for an article by Rebecca Knight for HBR titled, How to Make Your Team’s Work More Visible
Do you focus on gaining visibility for your team and their work?
Shared the lessons that I learned the hard way about off hand comments as a leader of a team.
Gave some background and details about the situations I referred to in the article with more context and details.
The weight of your words can create a positive or a negative perception for your team members.
The strategies that I used to ensure the team gained visibility and what I did to support them.
Some ways that you can show others that you believe in and support your team.
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Jan 30, 2025
152. Everyone Knows Someone Worth Knowing (with Janet Falk)
Thursday Jan 30, 2025
Thursday Jan 30, 2025
152. Everyone Knows Someone Worth Knowing (with Janet Falk)
Janet Falk, Ph.D., is a Communications professional with more than 30 years’ experience in-house, as a consultant and at public relations agencies. As Chief Strategist of Falk Communications and Research (www.JanetLFalk.com), she manages pro-active media outreach and has secured placement of executives and events in local, national and international print and broadcast media. Janet is a versatile writer who can prepare newsletters, articles, website copy, LinkedIn profiles, presentations and speeches, as well as marketing literature. She has a broad network of contacts among graphic designers, web developers, photographers and printers to meet related client needs. Speak with her for a complimentary Strategic Communication Session to assess your Communications activity and online presence. She guarantees TWO IDEAS.
In this episode:
Janet shared what she does and how that helps her clients to be more visible.
We talked about the various mediums of media that can be used to share what you do.
She shared the concept of content multiplication and how that one piece of content can be used in so many ways.
She believes there are people who have problems and others who have solutions. She helps connect them together.
What to do before, during and after a networking event to stand out.
How to help someone who doesn’t want to brag learn to see the value that they bring and talk about it with others in media and networking.
Janet shared her four As and how that has helped people in conversations.
Her book Improve Your Marketing RBI: Five Ways to Get Business Book leverages a baseball theme to remember the steps to follow! Listen in for her tip to make sure you are doing this each week!
Information on Janet:
JanetLFalk.com
Janet Falk on LinkedIn (in/janetlfalk)
The Book that Janet Recommends:
Everybody Writes by Ann Handley
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

Thursday Jan 23, 2025
151. Top 10 Lessons in Leadership
Thursday Jan 23, 2025
Thursday Jan 23, 2025
151. Top 10 Lessons in Leadership
I was thinking about some of my top 10 lessons in leadership as I read an article by another leader who had put theirs together. I thought this would be a great topic for the podcast, so here is my list to share with you.
In this episode:
My top 10 lessons in Leadership (in no particular order):
Trust yourself.
Act like you are equals.
Bring value to your team and your company.
Make decisions with the company’s best interest and you will always do the right thing.
Leaders are superheroes who need to put their capes in the closet and create new superheroes.
Focus on being respected as a leader, not liked.
You are paid to think and plan.
Remember every interaction is an opportunity for visibility and to show your value!
Opportunities will show up when you least expect them. Be ready to step up and lead.
Seek clarity and ask for what you want.
Thank you for listening to The Visibility Factor Podcast
Check out my website to order my book and view the videos/resources for The Visibility Factor book.
As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
You can also find me on social media everywhere – Facebook, LinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!
If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!
Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast!

It’s Time to Raise Your Visibility:
Welcome to the Visibility Factor podcast with Susan M. Barber – a show where business leaders and anyone seeking ways to raise their visibility can come to learn how to take action in their own authentic way. It’s time to raise your visibility, amplify your voice and be the confident leader you were meant to be.
Each week, author, former fortune 500 IT Director turned executive coach, Susan M. Barber will bring you inspiring guests, coaching, tips and tools to empower you to take action so that you can elevate your career and gain new opportunities.
Topics about visibility, authenticity, confidence, leadership, impostor syndrome, and career transition will be discussed each week with guests who are amazing leaders and are doing great things in the world. There are so many possibilities to do more than you think you can, so trust yourself and let’s take this visibility journey together!